My
customer avatar represents a middle-aged to retired independent woman. She is
either living with her children who are about to enter the collegiate ranks.
She still works, but is winding down her career. She prefers to spend time with
her children over the course of dinner. After dinner, she relaxes with a glass
of wine and a romance novel while she prepares to sleep. When the weekend
comes, she gets in her red Toyota Camry and heads down to the craft store for
supplies. She and her friends occupy their time making knick-knacks for special
events involving their children. It seems that there is always a birthday, a
graduation, a wedding, or a birth that is on the horizon. She takes great joy
in seeing the excitement that her creativity generates in those she loves. She
is rich in love and never takes those in her life for granted. I do not feel
that I have that much in common with my avatar. As I get older, my hair is
getting darker and laced with streaks of grey. However, that is an
inevitability in life, not that we are necessarily similar in trait.
Hi Thomas!
ReplyDeleteI love that you have multiple pics in here I did the same thing with my post and as I feel it adds a fun layer. I also like how in depth you went with the description it is awesome you already have a great idea of who you want your prototypical customer to be. I find it funny though how she is nothing like you as normally most people create something they would want for themselves.